For many entrepreneurs and small to mid-sized business owners financial management is one of the most challenging aspects of running their business. For some it makes sense to hire knowledgeable staff to manage financial processes internally; for others, contract services make more sense. So what are the different financial roles and services available, and what can they do for your business? I’d like to help define three roles—Bookkeeper, Controller, and Chief Financial Officer—and talk a bit about the different ways these roles can support your company’s overall growth, health, and wellbeing.

Meet Liz, our newest Clarity team member, and QuickBooks Online ProAdvisor. Liz has worked in the finance field for the last ten years, handling bookkeeping for a wide variety of clients large and small.  She enjoys dealing with the nitty gritty details of financial transactions in order to provide business owners with tangible data to use in their decision making.